My opinion about the older uses of media compared with current digital media uses

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                           Some Differences



Things are changing significantly! In that manner older uses of media & current digital media differ from each other. The word "old" is relative to the age, meaning the technological developments that originated by many years ago. By the way Television, Cable & Satellites, Radio, Newspapers, Magazines, Journals etc... can be categorized as old media resources. On the other hand our new generation feels like we are authorized on everything & we can easily do something if requires some extra effort or concentration. 

As days goes by science & technology has been virtually advanced & use to create Mobile phones, Laptops, Computers, Search engines or any other equipments that are designed using modern technology. Compared to the old generation the technology was not familiarized. Completely done by their bare hands without any devices.

 New generation has benefited from the evolution of news reporting. Now it is simpler & easier to getting, editing & reporting. In the old days there wan only used type writers & camera that could only take photos. Nowadays we have access to tracking everything on media within one minute. It's easy to handle & new media commonly equated with internet. Digital media has a wide range. Day by day it will update. So the traditional media is gradually becoming Outdated. People are now tempted to do everything through new media. 

Here are some differences between older media and current digital media: 

  • New media is costly than traditional old media 
  • New media is much more interactive than old media 
  • New media highly data driven
  • Within the choice of the audience new media is highly targeted
  • New media is adaptable & easily customized
  • New media have the chance to sense of trust with consumers & friends

                                                                                    Thank you!


_Prabha Dandeniya_

 

Location: Colombo, Sri Lanka

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